Which ostensibly is a great move for Suzuki's global operations. Essentially the poor boys of the 4 Japanese factories Suzuki perhaps needs a bigger kick to kickstart their stagnating products, especially in North America and Europe. While Suzuki India has done plenty of great work in the small displacement theatre for years we've been left with the same Gixxers for what, nearly 10 years without any MAJOR shakeups.
So hearing that Suzuki India is doubling their production numbers on higher demand would indicate that the bottom layer of the pyramid is being solidified so that the pointy end can once again become a weapon!
"We plan to produce and sell over a million two-wheelers in the next three years. Our current production of 5.4 lakh units in Manesar would be doubled as we introduce mass volume scooters and motorcycles in the Indian market," said Atul Gupta, Executive Vice President (Marketing & Sales) at Suzuki Motorcycle India. The company aims to operate 1,000 sales outlets by the end of this financial year from 525 currently.
Doubling production in India sounds like ramping up small displacement sales to me. As long as there is demand, it should work out well for them. I wonder what other bikes Suzuki will build at the top end if they have the financial resources and a strong base of volume bikes.